Creation and promotion of sites | [how-to] help, discussion, links to useful resources



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Creation and promotion of sites


K
This topic has not been verified by anyone for a long time, so much of the information is outdated.


Want to create and promote your site? - Let's help;)

In this thread we post our own methods of creating and promoting websites, links to useful articles and resources. I will classify the information in the header.

Beginners must read!

Detailed SEO-FAQ 2010, 215 questions
The best articles of Runet 2010

Very useful book
I advise everyone. Absolutely everyone. Either learn a lot of new things, or gather in a bunch of old knowledge.

I. Ashmanov, A. Ivanov
Search engine optimization and promotion
2008 пїЅ
Djvu format (unfortunately I did not find it in txt or doc)
4.7 MB

Download(packed in .zip)

Another very useful book, also must be read (there is in fb2;))
I. Ivanov
SEO: Search Engine Optimization from A to Z

Download (both formats are packed in .zip):
pdf(16.8 MB)fb2(11.8MB)
Thank you sayGodless


The story of one webmaster and SEO and its continuation- help to avoid many mistakes.
forum.searchengines.ru- the largest SEO forum. There you will find tips on website promotion, you can buy or sell your website and much more.
How to raise the TIC with sape.ru Why not do this :)
How to rise in the TOP Yandex on a competitive request?
Website promotion on low-frequency queries
Search engines and users: whom to focus on?
Learning to find new ways to raise the TIC

What is TIC / PR?
TIC - T ematic AND ndex C useings of Yandex. Computed by Yandex by taking into account the number of links leading to the site, the uniqueness of the content on the site and some other methods (the exact method is known only to some Yandex employees). Calculated for the site as a whole.

PageRank (PR)- Google index, similar to Yandex TIC. Calculated for each page separately.

To get high PR is somewhat easier than TIC, more details can be foundhere(TIC) andhere(PR).

By the way, PageRank has not been updated for about 9 months (when I write these lines, it's the end of December 2010 in the yard) and it is not known whether it will ever be updated again.

What is it for? The higher the PR and TIC of your site, the more money you can receive by placing advertising links on it (read about ithere)


The choice of CMS (content management system
Control system content (contact) (eng.C ontent m anagement s ystem, CMS) is a computer program or system used to provide and organize a joint process of creating, editing and managing text and multimedia documents (content or content). Usually, this content is treated as unstructured data of the objective problem as opposed to structured data, usually managed by a DBMS.

In essence, a management system is a program that provides tools for adding, editing, deleting information on a site. There are a variety of content management systems, among which are paid and free, built on different technologies. Each site has a control panel, which is only part of the entire program, but sufficient to manage it.

Now there are many CMS. Here I will talk a little about some of them based on personal impressions.

Livestreet- habropodny CMS from domestic producer. Therefore, problems with translation into native Russian will not. Ideal for beginners. In theory, this CMS for blogs. In the standard set there is a module for registration by invite. The project was implemented using OOP in PHP5 + MySQL5 and built on the principle of the MVC model, which allows you to easily change both the logic of the engine's behavior and its appearance. Particularly pleased that it is not buggy, but you can make it do it (the problem is solved by reinstalling). Another disadvantage is a small number of add-ons, although you can hire a developer for a small fee. Thoughin the original site on this CMS and similar to habrmuch can be done with it. Examples of sites seehere. Also in the standard set there is no admin panel, it can be installed separately (aceAdminPanel).

Drupal- one of the most popular CMS, written in PHP and using the relational database as a data warehouse (MySQL, PostgreSQL and others are supported). With it, you can do anything. All Mozilla sites are made on it. The engine is powerful, you can not figure it out with a half-kick, but then an incredible thrill of opportunities will come. After installing ANY module you will have to flatter the siteDrupalerfor the translation. Although thanks to the moduleLive translationThis task can be much simpler. If you are going to do on this CMS blog, I recommend installing the moduleCKEditor- this will make your life much easier when creating a post. The good advantage of this system is a huge number of additions.
Herelistassemblies Drupal, thank you for talking djedai

Joomla(pronounced jumla) is a content management system written in PHP and javascript languages, using the MySQL database as a repository. As well as Drupal, it is very popular and has many add-ons. Also, you can not recommend it to beginners due to the complexity and tendency to glitches (usually associated with the curvature of CMS developers). It has quite powerful functionality, support for modules and extensions.

Wordpress- The most popular content management system for bloggers. Although the most experienced still use Drupal. There are many additions. Scope of application - from blogs to fairly complex news resources and even online stores. The built-in system of "themes" and "plug-ins" along with a successful architecture allows you to design almost any projects. But all the tasks this system still can not perform. Recommend for beginners. This CMS is easy to manage. One of the downsides is that Wordpress performs many database queries, which can lead to a loss of performance on weak hosting. In order to withstand at least 500 visitors it needs a powerful VPS. There is also a rumor that for a very long time the system cannot work stably and begins to fall by itself.

uCoz- one of the most popular systems exclusively for beginners (at least I have not seen professionals use it). They also provide free hosting for sites created on this system. UCoz modules can be used as a single bundle to create a full-featured website, or individually, for example, as a blog platform, a web forum, etc. At this point, more than a million sites are created in the system. uCoz.ru is on the 14th place of the most popular sites among Russian sites according to Alexa Internet.

Mediawiki- A system for creating websites using Wiki technology. This engine is written specifically for Wikipedia. It is the most powerful wiki engine. MediaWiki is written in PHP and uses a relational database for data storage (you can use MySQL, PostgreSQL, SQLite); supports the use of memcached and Squid.
Big Street- the social network engine from the domestic manufacturer. It is a blog. In the first versions it was similar to Habr, but now the developers have thought better of it and it becomes not so much like it. Designed to create social networks and thematic communities. With the additions, there are neponyatki ...

Cogear- (pronounced "Kogir") a content management system written in PHP and javascript languages, using the MySQL database as a repository. Good for newbies. Also reminds Habr.

Explay- is a social network management system for PHP and MySQL. Explay gives you the opportunity to build a full-fledged social network or blog-social community. The basic functionality includes such features as: team blogs, photo albums, comments, ratings, internal mail and friends' news. The flexible and expandable core of the system allows you to implement any functionality as simply and as quickly as possible. See all specificationshere

Pligg- The engine for creating news sites. Users vote for their favorite news, as a result, the most interesting messages are displayed on the main page. Non-Russian digg.com and Russian news2.ru are well-known sites built on this principle. The scope of CMS Pligg is narrow, the functionality of the engine is sharpened for specific tasks to the detriment of universality. In Pligg’e, users can add news and tag it. In addition to tags, there is a category tree. Users can comment on the news, vote for them, put "pluses" comments. There are buttons that make it easy to copy news to popular "social" sites.

In a separate section you can selectForum CMS:

phpBB 3
A free system for creating forums, built on PHP.
It has the following advantages:
1. Full openness for picking - you can literally change everything. As part of the GNU / GPL, of course.
2. A large database of templates that are very easy to customize.
3. Multilingual interface.
4. A lot of different additions: from the buttons "Thank you" to the portal, gaming systems and galleries.
5. Powerful global community, as well as several Russian-speaking.
6. Easy to learn admin panel.

The disadvantages begin only with the fact that all mods are installed by manually editing the files. With the acquisition of experience, it becomes a plus.

SMF
Direct competitor to the popular phpBB system.
The main advantage is the automatic installation of add-on packages. This is very convenient for beginners. Additions less, but everything you need is there.
Design is harder to make - there is no such transparency and simplicity of the template structure.
Ideal for those who "do not want to bother."

Elgg- Another engine for creating social. network. The CMS includes profiles, message boards, activity feed, user settings, OpenSocial applications, blogging, forums, social bookmarks and much more.
The platform supports technologies such as RSS, OpenID, OpenSocial, and many others, also built using Ajax.

Invision Power Board(abbreviated as IPB or IP.Board or IP Board) is one of the most popular deployment solutions in the world. This software is developed by Invision Power Services, Inc., is written entirely in PHP and uses a MySQL server to maintain its database (in addition, there is support for other DBMS such as Microsoft SQL Server and Oracle). Despite the fact that Invision Power Board is a commercial product, the community involved in its support and modification is quite popular and has thousands of people around the world. Most of the modifications and styles developed by these communities are free and free to download. An example of a brilliant implementation is our favorite forum.savagemessiahzine.com.

vBulletin- a commercial forum engine developed by Internet Brands Inc. This software is written in PHP and uses a MySQL server to maintain its database. It would not be fair not to name him here, as he is also quite popular. The forum can serve as an example of a forum on this engine.XDA-DevelopersandOSZone.

(For information about the CMS, thank you for talkingalex and Svetloyaru )
How to set up CNC in Joomla

We make a profit from the site:
Overview of ways to make money (Read to all!)
Google adsense- contextual advertising system. Perhaps the best way to earn money for sites with high attendance (from 500 people per day).
GoGetLinks- here you can earn very well, the site with TIC10 will give 200-400 rubles per day.
GetGoodLinks- analogue of GoGetLinks, but focused on promotion under Google. In general, it is more beneficial for promotion than for earnings.
Blogun- An analogue of GoGetLinks, it opened even earlier, but with time it has somewhat lost ground
Miralinks- Selling places for articles on your site, prices are high, but not so many advertisers. Sign up is definitely worth it.
sape.ru- the largest stock exchange links. Suitable only for satellites (that is, sites made not for people, but for earnings). Recently gives less and less income.

Well, at the end of a few more useful sites:
Everything for SEO beginner- seo blog.
Hyper SEO - Search Engine Optimization- seo blog.
Maulnet- A good forum about the promotion of sites.
Service checking sites pr-cy- A comprehensive site analysis tool.
Site-Auditor- perhaps the best program for analyzing the site. Allows you to find out the PR / TIC, the number of external links, the presence in directories, positions in Google, Yandex and Rambler for given keywords, view information about competing sites.
Google Analytics- one of the best services to assess site traffic. Allows you to find out the sources of transitions to the site, the number of visits, the time spent by each visitor on the site, viewed pages and much more.


We also invite you to
club sites

: friends:: popcorm:: drinks:


Be mutually polite, speak"thank"increase reputation (+) If you have less than 15 messages, then click on the "complaint" button and ask to raise your reputation by clicking the "complaint" button under the message of the one who helped you.

Attached files

Attached fileWe create dynamic websites using PHP, MySQL, javascript, CSS and HTML5. 4th ed. Pdf(16.01 MB)


Post has been editedzusicks438 - 20.12.14, 10:31
Reason for editing: I do not know.



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Hanzo @ 11.3.10, 18:54*
Checked on 2 browsers - works.

Hanzo, sorry, apparently, the local access settings did not allow to follow the link.
Thanks for the response!



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The people, and who will tell me. : D

On the basis of which you can create a convenient multiblog with convenient loading (preferably multi) pictures.
It also requires convenient tagging and ease of working with the Yandex.Maps API or Google Maps. So that pictures can be applied to certain places. It would be nice to acquire elements of sociality.

I now go around Drupal. Or contact Joomla?

Post has been editedSvetloyar - 25.03.10, 12:35



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Svetloyar , I can not advise you to Drupal, but after having done a couple of sites on Joomla, I have nothing against it :) For example, the site of a friend on Drupal: www.db-3.ru

Drupal itself has never been used, but there is a suspicion that it is simpler.

Guys, no one has sites to exchange links on topics of IT or Tourism / Travel? :)

You can articles :)

Post has been editedzusicks438 - 31.03.10, 16:40



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zusicks438 @ 31.3.10, 17:39*
Drupal itself has never been used, but there is a suspicion that it is simpler.

No, it is not even easier. There generally everything is unknown. But powerful. ;)
I think that now I’ll be messing with him.



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At least, I don’t think it is worse than Joomla, rather something even better. So keep going in the same direction, at least Joomla is not suitable for this purpose.



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Wrote an article on the topic "Why am I against free free hosting",look here.



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How to raise PR from 0 to 3

Once wrote on one seo-forum, the article was found useful. I spread it in the spoiler.

Of course, we all want the PR of our wonderful, one-off and unique sites to be at least 3 or 4. Better 5. But not all, especially beginners, can achieve this. Google sometimes adds PR and for beautiful eyes, but in most cases the site has a long and hard work. This is a small guide for newbies who want to raise the PR of their site, but who are not able to finally understand what needs to be done and not sure that “this is - it works, and this is not”. I have used this method repeatedly and always works well, sometimes sites even get PR 4.
And so, to begin with, we will conduct a small “artillery preparation”, so that we will not suffer for a whole week with the alteration of the entire site.
1. On ALL (including the main one) pages there should be a direct link to your site, such as www.site.ru, disguised not by some confusing phrase, but useful keywords for the site. For example, “All About the Web” for an Internet-based site.
2. There are not many pages, and this is “many” - not 20 and not 50, but at least 100 (with unique content) pages. Then it takes less effort to get PR3, and for PR4 it’s generally great. If you correctly perform all the steps described in this article and in addition do not 100, but 300-500 pages, your site will almost certainly get PR = 4.
3. Reserve some space at the bottom of the inner pages in advance: it will be useful to you when exchanging links.
Well, now proceed to the promotion of active.
4. Exchange links and articles. This is the main thing. Post offers on the exchange in the forums, buy a base, try article directories. Only in the article is better to put no more than 3 links.
And remember: the theme of PR has almost no effect.
For 1-2 apa PR will be 3 - 4. The method is verified. Good luck!



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M
zusicks438appointed curator of the topic.



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On the blog of Daniel Maule (created by talk.maulnet.ru) I found the following article:

How to rise in the TOP Yandex on a competitive request?- read.

It is written very detailed and understandable, although if something is unclear, ask, I will be glad to answer.

A little bit laterSearch engines and users: whom to focus on?.

Post has been editedzusicks438 - 06.04.10, 19:22
Reason for editing: Search engines and users - added.



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Today, Yandex has made another update of the TIC, the analysis is readhere.



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I like the site analysis service CY-PR.com more than pr-cy



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Yes, all the same for the reliability and completeness of the picture it is desirable to use several services at once.

Plans to update the cap ... in general, SEO in Russia is experiencing an incomprehensible period. Yandex frankly got almost everyone.



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How to raise the TIC with sape.ru

K
This post in connection with the latest events is not entirely relevant. Updated information:Creation and promotion of sites (Post # 5081948)


Recently, I understand that the automatic mode of buying links to sape.ru has outlived itself, since now about 95% of the sites in Sapa are outright garbage, links from which are unlikely to convey some weight.

Recently guided by the following:

-We create a filter:
TCI>= 10 AND TCI<= 30 AND Price>= 0.04 USD AND Price<= 0.08 cu AND External links<= 2 AND Prediction of external links<= 2 AND Domain Level Up to 2 AND Subject area = ( Choosing the right subjects ) AND Do not buy links on sites already purchased under this project. AND There are in Yandex AND There is in google AND Only the main database of sites AND Domain older than 120 days

-Stavimsemi-automatic mode.
- Carefully select sites for placement of links: sites with curves and unreadable texts, lots of links in the navigation menu and other signs of GovnoSayt are immediately eliminated.

With this approach, the site will receive TIC10.

Post has been editedzusicks438 - 27.08.10, 14:34



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Rate this sitehttp://pdaclub.info/. He did it himself, the opinion of people who appreciate this subject is interesting.



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The design is normal, the content too. Although something remindedsavagemessiahzine.com.info. Another thing is that with monsters likesavagemessiahzine.comcompete is useless. Is that some programs with tablets download, warez which is prohibited :)

As for monetization, with normal attendance AdSense will go well. Subject and focus have.



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Well, I try. about the fact that it is useless to be wrong. year two and the site grows up before our eyes, but what remindssavagemessiahzine.com.info. it is more likely just the colors are the same but not the style of the pattern itself. Thanks for the objective criticism.
P.S: looking for releasers for the site. Those who wish to write to the PS.



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Well, I try. about the fact that it is useless to be wrong.


Well, why :)

- We look at the counter below.
-The largest database of questions, answers, users, programs, games, topics.
-Cooperation with some well-known and recognized companies.
-Babki: D

If all this will be, then maybe :): bubble:

As for the flowers: yes yes :)



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It is necessary to realize on the school website the opportunity for each of the teachers to have their own page and the possibility of editing it. The site is located on majordomo.ru, where creating an additional ftp login costs as much as 29 p \ month.
Maybe you know some free hosting with the possibility of separate access for shared use?
And it would be perfect if there was a site designer present. For poor teachers, who have already been chased through the program of informatization of the educational process, the simpler the better. HTML tags are not known to them. Well, or may offer your way out of this situation.
M
Combined topics


Post has been editedHanzo - 17.08.10, 20:23



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and what is separate access? some ftp akkov with the directories?
if I'm not mistaken, this is on the free nx0.ru, although it often falls.

Threat site designer is not there

Post has been editedFraLkee - 17.08.10, 11:27



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FraLkee,
Well, yes, several FTP accounts, or several accounts to enter the constructor (which would be better).

FraLkee @ 17.8.10, 15:26*
if I'm not mistaken, this is on the free nx0.ru, although it often falls.

Group access is on a free hosting by.ru, which was previously the site, but because of such falls from it and got down.


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